Concierge medical practices are an alternative healthcare model with a unique ability to offer more time and focus on patients. With this retainer-based structure, providers serve a smaller patient base allowing clinicians to provide more generous allocations in their...
Practice Marketing
How to Grow a Medical Practice in 2022
Jan 13, 2022 | Articles, Practice Marketing
Despite 51% receiving COVID relief funding from the CARES Act, 72% of medical practices reported a revenue decrease in 2021. While specialties like behavioral healthcare saw an increase in demand for telehealth services, providers who rely on in-person encounters...
3 Top Tips to Build a Thriving Medical Practice
Jan 4, 2022 | Articles, Practice Marketing
With every challenge comes an opportunity to improve and gain valuable insights. In today’s ever-evolving healthcare environment, care providers now have the opportunity to use modern technology to their advantage, learning...
The Ultimate Guide to Social Media for Healthcare & Medical Practices
Dec 21, 2021 | Articles, Practice Marketing
Connecting with patients through social media builds community, inspires trust, and maximizes your online presence. Social media for healthcare is a valuable opportunity to guide patients in making the right medical decisions for themselves while also increasing your...
HIPAA Compliant Website Checklist: Keeping Your Patient’s Info Safe
Nov 22, 2021 | Articles, Practice Marketing
The pandemic event of 2020 underscored our reliance on the internet, to say the least. To “slow the spread,” we saw an increase in patients completing registration tasks online, and...
Medical Website ADA Accessibility – It’s the Right Thing to Do
Nov 18, 2021 | Articles, Practice Marketing
TABLE OF CONTENTS What is ADA Compliance for Websites? Do Websites Have to Be ADA Compliant? ADA Website Compliance Lawsuits The Benefits of ADA-Accessible Websites for Healthcare Organizations Medical Advantage Can Make Your Website More Accessible for the Disabled...
Is Your Medical Website Working For You?
Oct 29, 2021 | Practice Marketing, Webinars
Medical Advantage Webinar Series / Practice Marketing Is Your Medical Website Working For You?Recruiting new patients through a dominant web presence can provide the additional revenue your practice needs to thrive and help you to set yourself apart from the growing...
The Modern Medical Website’s Central Role for a Thriving Medical Practice
Oct 25, 2021 | Articles, Practice Marketing
TABLE OF CONTENTS All Roads Lead to the Medical Website Common Issues That Hinder Medical Practice Website Performance (Plus Practical Solutions) The Roadmap for Modern Medical Website Design Success Pave the Way for Patient Acquisition with Medical Advantage By the...
Create a Marketing Budget for your Practice: Healthcare Marketing Budgets
Oct 14, 2021 | Articles, Practice Marketing
TABLE OF CONTENTS Practice Marketing Return on Investment Indicators Step 1 – Set your spending budget Step 2 – Set SMART goals (mix of # leads per month and brand awareness KPIs) Step 3 – Understand basic ROI calculations Step 4 – Consult with experts Step 5 –...
Medical Practice Reputation: The #1 Way to Win New Patients
Sep 28, 2021 | Articles, Practice Marketing
“Practice Marketing Essentials Series: Online Reputation Management for Doctors” Surprisingly, the most effective form of advertising – a solid online reputation management for doctors – cannot be bought. Each genuine online doctor review helps build...
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